uest Nutrition have completely dominated the protein bar and snack segment, and have recently decided to expand their product line into the bigger, more competitive protein powder category. One of the most highly anticipated new products will be the Quest Protein Powder, a blended protein powder. Quest Protein Powder Highlights User-friendly blend of whey protein isolate, micellar casein, and milk protein isolate Variety of delicious flavours as well as an unflavoured variety Low lactose, gluten free, soy free Quest Protein Powder Ingredients Much like Quest Bars, Quest Protein will follow a similar approach to product formulation. That is, they have kept things simple and maximised the amount of all-natural ingredients used. The protein blend contains whey protein isolate (50%I), micellar casein (40%), and milk protein isolate (10%). The rest of the ingredients include flavouring, sweetening and gelling agents. Each 31 g serve provides 110 calories, 23 g protein, 4 g carbs, < 1 g sugar, and generally less than 1 g of fat. Quest Protein Powder Effectiveness & Pros Quest Protein is a highly effective protein powder that can be used as an everyday, low carb source of high quality protein for active individuals. It is an excellent product to support sustained muscle building thanks to its blend of fast and slow digesting protein sources. For those wanting to lose weight, the slow digesting casein can help you feel fuller for longer. The protein blend used by Quest is actually very innovative. It is not common to see a blend of WPI and micellar casein. This blend has been suggested by recent research to be highly anabolic and more beneficial for muscle building than whey alone (Kerksick et al, 2006). Quest Protein is both soy and gluten-free. This is good news for those who are after a high quality protein without these ingredients. The protein will also inherently be very low lactose, thanks to the extensive use of protein isolates. Quest Protein is remarkably close to being 100% all-natural, with the exception of sucralose. However, if you get the unflavoured variety (the Multi-Purpose Mix), it is 100% natural, without any flavours or sweeteners at all. This unflavoured variety also tops out at a very respectable 86% protein. Every Quest Protein tub comes with a recipe book entitled #cheatclean. All the recipes are for sweet cake mixes and are predominantly low carb and low fat. This is acheived by the use of low fat ingredients together with low calorie sweeteners. The idea is a smart one as it encourages customer engagement and interaction, which is always a good thing for any business. Supplement Facts Quest Protein Powder Serving Size Servings Per Container 30g 30 Nutritional Information Per Serve Energy 460kJ 110Cal Fat - Total 1g - Saturated 0g - Trans Fat 0g Cholesterol 15mg Potassium 110mg Sodium 190mg Carbohydrates - Total 2g - Dietary Fiber 1g - Sugars <1g Protein 23g Other Ingredients Protein Blend (Whey Protein Isolate, Micellar Casein, Milk Protein Isolate), Peanuts, Natural Flavours. Contains less than 2% of the following: Sunflower Lecithin, Xanthan Gum, Cellulose Gum, Steviol Glycosides (Stevia), Salt, Sucralose. Quest Protein Powder Directions Consume 1 serving with 250-350mL of cold water after a train, with your morning breakfast, or before bed to maximise your recovery and tame your sweet tooth Storage Keep in cool dry place out of direct sunlight. Store below 30°C. Warning This product is not a sole source of nutrition and should be used in conjunction with an appropriate physical training or exercise programme. Not suitable for children under 15 years of age or pregnant women. Should only be used under medical or dietetic supervision.